Action Wipes for Firefighters are now EWG VERIFIED™


EWG designation proves Action Wipes meet EWG’s strictest health and transparency criteria

Atascadero, California – May 5, 2016: Life Elements, Inc. is pleased to announce that its award-winning brand, Action Wipes, has been awarded EWG VERIFIED™ status. Action Wipes will proudly carry the EWG VERIFIED™ seal, confirming they are free from EWG’s ingredients of concern and that their manufacturing processes meet the rigorous criteria of the Environmental Working Group (EWG) verification program. Firefighters across the United States and Canada are using Action Wipes to help reduce their chances of getting cancer. Since there are no current standards for Body Wipes, Life Elements obtained EWG VERIFIED™ status to provide an additional quantitative step in substantiating the quality of its ingredients.    

EWG, a leading environmental health nonprofit known for its trusted Skin Deep® product database, created this verification program to give consumers peace of mind as they try to avoid potentially harmful chemicals and contaminants commonly found in consumer goods. Before a company is allowed to use the EWG VERIFIED™ mark, it must meet all of the verification criteria and provide additional information not found on the label–all in an effort to drive the market toward greater transparency.

Martha Van Inwegen, Founder and President of Life Elements said, “This is a proud day for our company and for me personally. We have always focused on the quality of our ingredients and supporting the goal of firefighters to safely wipe away soot and the carcinogens that can attack their skin and invade their body. The skin is our body’s largest organ, so it is incredibly important to know what you are using as a decon product. The EWG VERIFIED designation adds a powerful and meaningful stamp of approval and quality on Action Wipes.”

About Life Elements, Inc.

Life Elements, Inc. is a small, woman owned MBE-certified company, member of ISPA® (International Spa Association), Leave No Trace™, Leaping Bunny®, Vegan Action and an approved Terraclycle® vendor. Life Elements is recognized as the go-to manufacturer and resource for healthy and natural products used by people who really care about what they put in and on their bodies. Life Elements, Inc. is a privately held company whose key values and reputation have been built on honesty, quality and service.