FOR IMMEDIATE RELEASE
ACTION WIPES® RELAUNCHES SIGNATURE SHOWER ALTERNATIVE FOR CYCLISTS AND OUTDOOR ADVENTURERS
Life Elements, Inc. returns to the market with Action Wipes and introduces extreme Body Care line for cyclists at the 2015 Sea Otter Classic, Booth #868
San Luis Obispo, California – April 6, 2015 | San Luis Obispo-based Life Elements, Inc., has returned to the market with a bang after a successful 2015 re-launch of its marquee product, Action Wipes, and the introduction of its companion Body Care line made with bee-derived ingredients. The entire product line will be on display and for sale in the Life Elements Refresh and Recharge Tent (#868) at the Sea Otter Classic held in Monterey, California; April 16-19, 2015. Attendees will be able to wipe down with a refreshing Action Wipes #InstaShower while charging their phone at the tent's Goal Zero Solar Powered Charging Station.
Action Wipes is one of the most successful and internationally distributed Body Wipes made with natural ingredients on the market. Off store shelves for most of 2014 after a licensing deal ended, the future for Action Wipes was uncertain. With the help of some angel funding and an incredibly vocal and supportive customer base, the Life Elements team decided the product was still viable as a business and determined the brand could be rebuilt to be stronger, bigger and more impactful in the market.
Buoyed by a successful and sold-out pre-sales initiative in January 2015, Life Elements brought Action Wipes back and is aggressively developing and introducing new products, expanding distribution—including new domestic and international retailers, and have launched a revitalized and exciting branding platform. They’ve also secured high profile ambassadors and partners including Velocio-SRAM Professional Cycling Team, Professional Triathlete Ben Greenfield and national running organization: Another Mother Runner. As Kristy Scrymgeour, Team Owner and General Manager of the Velocio-SRAM team says, “Action Wipes is a premium product and our athletes have come to rely on the quality and unique ingredients of Action Wipes to help them perform their best across a demanding international race schedule. Additionally, Martha and Curt stand behind their products with incredibly high values and a strong sense of customer service and purpose.”
About Action Wipes
Known among Cyclists, Athletes and Outdoor Enthusiasts as the most effective shower alternative on the market, Action Wipes is unique in its all plant-derived ingredients and superior wipe material. The product’s signature natural sudsing action and anti-bacterial properties cleans the body of sweat and grime with no drying out or post-cleanse residue. We are committed to your safety and using only premium ingredients in our full body wipes. Action Wipes are formulated using nature's most precious therapeutic ingredients and purest essential oils and are safe for your entire body. www.actionwipes.com
About Life Elements, Inc.
Life Elements, Inc. is a small company doing big things. Through our brands, we are recognized as the go-to manufacturer and resource for healthy and natural products used by people who really care about what they put in and on their bodies. Life Elements, Inc. is a privately held company whose key values and reputation have been built on honesty, quality and service. www.lifeelements.com Press Materials & images available at https://app.box.com/LifeElements-PressKit
Curt Van Inwegen | email@example.com | 805-459-2622
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